Google still advocates the ‘content is king’ rule i.e. what makes a great site rank highly is great content that lots of people want (and do) link to.
In a recent article on GreyWolf’s SEO blog, Michael concludes that having great content NO LONGER guarantees having great links. His evidence comes from his six month case [...]

Keywords are one of the backbones of good sites, and using keywords well is essential to monetizing any site for bloggers.  Keywords are not just important for getting traffic to come onto the site, but are also important for attracting advertisers.
Keywords in posts should be relevant to the content of the post in question.  Important [...]

Just a quick reminder of the quality requirements for submitting blogs here at Linklift, for those of you who are wondering what they really are.
We look for the following in a website before approving it.

No duplicated content.  By this we mean that we don’t want any complete posts that are copied directly from another source, [...]

Do you really need to have all those blogs in your sidebar site wide?
You could also just put them all on one page. It’s well known that Google and other search engines penalise site wide links, so it’s better to keep them all on one page. Further more, you are also likely to prevent or [...]

Now that your permalink structure has been fully optimized, it is time to consider SEO friendy titles for your posts.
WordPress titles are by default configured to the following format: Blog Title > Blog Archive > Post Title
However, higher traffic can be achieved by reversing this order. The reason for this is that search engines place [...]

Higher rankings mean your site won’t get lost in the crowd

Here is the first post in a series of how WordPress bloggers can increase their search engine rankings. WordPress is already one of the best optimized CMS systems available to bloggers, however there are a few things you can do to make your blogs more [...]

Whether you have only been blogging for a few weeks or even a few years already, there are a few important guidelines to keep in mind. Here are a few tips which will help increase exposure and maintain the quality of your blog.

Update your blog as frequently as possible.  Regular updates will not only tempt [...]

Third post in the series on maintaining the quality of your blog – the dangers of inserting page rank buttons on your site.
The main problem with installing these buttons/bars on your blog is that they automatically link back to the site you downloaded them from. These sites tend to be created solely for advertising purposes [...]

The second part of our current series on how to maintain the quality of your blog focuses on the importance of updating original content on a regular basis. This is not just to give you general advice, but also to give you an idea of the criteria we use here at LinkLift to examine a [...]

Every year we go through thousands of websites to ensure that we maintain a high quality catalog of sites. Once they are approved, we then ask publishers to try and stick closely to our quality criteria to try and keep them that way. However, the task of going through each of the 200 or so [...]

It has been almost two years now since Google announced controversial plans to penalize paid links, a decision which provoked a considerable reaction across the online community. At the time, it seemed fairly straightforward:  paid links were bad and if you were caught buying or selling them, your PageRank would take a hit. But the [...]

Over the last ten years, the “blogosphere” has seen many changes and developments…
Long gone is the era of conservative, one-way and hard to set-up “web-blogs” that dominated the nineties. Thanks to dynamic publishing platforms such as WordPress, everyone is now free to enjoy and benefit from interactive easy-to-use platforms that virtually allow anyone to become a [...]

Over the past two months LinkLift has not only had its third birthday but  the UK department has also officially gone live!
I am the new country manager and I would like to welcome Guy  to our team. My name is Aishah (pronounced eye-sha!) I am from Brighton and the other guy Guy (!) is from [...]